a man with a cigarette Young Starting Smoking Stock Photo 282426152 What Happens to Your Body,

Marketing activities (that is, product design, packaging, PR, retail activities, etc) and advertising have proven essential to maintaining the financial vitality of the cigarette industry by maintaining the apparent vigour of the cigarette product

Greater attention on vaping has also led to greater interest in potential health effects

Ive been trying to resist comparisons to Star Trek: Discovery because it can be so divisive, and also because Im a fan of the show despite its weaknesses

Available via World Health Organization, Geneva

Smoking during pregnancy causes an estimated 5,000 miscarriages in the UK each year, along with still and premature births