Gotoh, M., Homma, Y., Yokoyama, O
Tobacco companies offer retailers incentives to advertise their products
On its own, this is unlikely to make hard-core smokers give up (I find it hilarious when news programs ask smokers if they will now give up smoking because of the new packaging), but as part of a continuing shift discouraging smoking, what we are observing is another kink in tobaccos marketing armour
Smoking significantly increases the risk of developing blood clots, heart disease, and other serious health conditions
Within a year after the ban, the amount of money spent for cigarette advertising on billboards, posters, and the insides and outsides of buses increased more than fivefoldfrom eleven million seven hundred thousand dollars to sixty million six hundred thousandand by 1972 the cigarette industry was spending a greater amount on these outdoor media alone than it had been spending on all its magazine and newspaper campaigns at the time of the ban