While they share a slow burn and strong aroma, each option offers a unique experience
House Committee on Homeland Security, April 2008), [102] Ibid
We have focused on developing, scientifically substantiating and responsibly commercializing smoke-free products that are less harmful than smoking, with the aim of completely replacing cigarettes as soon as possible
In the mid-2000s, many countries (including Australia, the US, and the EU) banned the use of terms like "Lights," "Mild," or "Low-Tar," arguing that these labels could mislead consumers into thinking the products were "healthier." To comply with these laws while keeping the product recognizable, Philip Morris rebranded: Marlboro Lights became Marlboro Gold
Lancet 339 , 11281130 (1992)